Study Status: RECRUITING
Recruit Status: RECRUITING
Study Type: INTERVENTIONAL
Official Title: Evaluations of Alcohol Warning Labels
Brief Summary: The goal of this study is to determine the effectiveness of pictorial warning labels (PWLs) featuring narrative (vs.
non-narrative) content in communicating the cancer risk of alcohol.
Participants will be randomized to view either three narrative or non-narrative PWLs.
Key outcome variables include visual attention, message reactance, risk perceptions, and intentions to reduce and stop drinking.